Embarrassed GM to Rename Car
October 24th, 2003 Posted in General
Here’s a clip from the Yahoo article:
GM officials, who declined to be named, said it had been unaware that LaCrosse was a term for self-gratification among teenagers in French-speaking Quebec.
GM officials in Canada are working on a new name for the car, a sedan that will go on sale next year to replace the Buick Regal.